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Professional Coaches: Stop Trying to “Boil the Ocean”

Annoying Business Jargon Edition #1: “Boiling the Ocean” Summer is beach time for my family. It’s when we take those spontaneous trips to our local beaches here on the East Coast. It’s the perfect time to reset and recharge. It’s not fancy. (I tell my kids, “all you need are beach clothes!”) But it’s FUN.[…]

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Is Your Website Just Sitting at the Bar Looking Pretty?

A colleague made this great analogy while doing an initial website audit the other day. We were looking at this new client’s website, doing some brainstorming on what would bring our client new business, turning this website into a selling machine. The website was full of beautiful photography, showcasing our client’s work, but it wasn’t clear exactly[…]

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For the Love of Pilates

Carey Cavalcante is an experienced Pilates Method Alliance (PMA) Certified Pilates Instructor and owner of For the Love of Pilates. She is skilled at tailoring her DC pilates classes to each individual client, and fostering a love of pilates in each of her students. Her company For the Love of Pilates focuses on pilates training, healthy lifestyle, pilates[…]

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Our Client Cooked Head-to-Head Against World Renowned Chef Bobby Flay

In October, we were thrilled to watch the Presidential Restaurant Group’s Corporate Executive Chef Demetrio Zavala as he competed in The Food Network’s new “Chopped” tournament. In this new version of the popular reality show, four chefs competed to earn a spot in the finale, at the end of which one single champion – our very own[…]

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Our Client Declaration Restaurant in the WP

Longtime client Presidential Restaurant Group is scheduled open a new restaurant in mid-fall 2015 in DC’s Shaw neighborhood, with buildout ongoing this summer. The Washington Post and Washingtonian Magazine both announced the 1776 square-foot Declaration will honor past U.S. presidents Jefferson, Adams and the revolutionary era with casual farm-to-table dining. Presidential Restaurant Group’s third Washington DC restaurant Declaration is[…]

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Life Coaching Blog Post Goes Viral

Our client Washington DC Life Coach Catharine Ecton‘s blog post about Parisian-style joie de vivre has been inspirational to her friends, colleagues, past and present clients. “5 Life Lessons from France” struck a chord with readers, who have been encouraged to slow down and really live. Here is some of the glowing feedback she’s received: This was[…]